(Associated Press
http://xrl.us/InternetBooks ) - The book
price wars are no longer just for pre-orders.
Amazon.com was offering hardcovers of John Grisham's "Ford
County" and Barbara Kingsolver's "The Lacuna" for just $9
on Tuesday, the official release date for both books -
Amazon.com: http://xrl.us/PriceWar -. Hardcovers generally
have a list price of $24 or higher.
In mid-October, Walmart.com announced dramatic discounts
for pre-orders of "Ford County," Sarah Palin's "Going
Rogue" and other popular November publications. Wal-
Mart.com initially charged $9 for the books, a price
quickly matched by Amazon.com, then dropped to $8.98 by Wal-
Mart.com.
Authors, publishers and rival booksellers worry that
cutting the price so low will harm competition and force
down the cost of books overall, leading to a reduction in
author advances.
On Tuesday, Walmart.com was selling "Ford County" for $12
and "The Lacuna" for $13.50. Another price cutter,
Target.com, was selling "Ford County" for $15 and "The
Lacuna" for $18.89.