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Re: 'Ethical' SEO?

C.W. <from_...@nomail.com>

On Thu, 04 Nov 2004 23:04:48 GMT, SEO Dave

<seo-dav...@AMsearch-engine-optimization-services.co.uk> wrote:
>On Thu, 4 Nov 2004 18:27:27 +0000 (UTC), <spam...@postmaster.co.uk>
>wrote:

>>BMM put links into themselves on every page they build. On their smaller
>>pages, this is a visible "Search Engine Optimisation by Big Mouth Media"
>>tag, with a clickable link. They also list themselves, with a URL in the
>>pages META DATA. This is free advertising for bigmouth, and greatly improves
>>their ranking for "Search Engine Optimisation" it appears to do nothing for
>>the client at all.

>I think any SEO who does the above cares more about their own sites
>than their clients.

How is someone, doing work on a site and placing a link to themselves
in the footer, any less  ethical [SEO wise] than someone buying links
that will appear on multiple pages/site-wide within someone else's
site?

>Also recently Google appears to be penalising sites for site wide
>links, not all sites, just some. So far it seems only the site
>receiving the site wide links gets a penalty (more precisely no boost
>from the links).

Different angle: Many site designers putting links at the bottom of
pages they designed or work on get no perk if what you shared is above
it true. Ok, but what if that generally isn't the reason the links are
there anyway? So they don't get a boost, SE wise, they may still get
some click-thrus and that is also what they wanted.

[snip]
 Considering how

>negative Google is regarding SEO you really don't want to tell Google
>you have had your site optimised!

Google is only negative, in my opinion, about people abusing SEO
thoughts - which opens the cans of worms about what is deemed ethical
and what is not. :)

Carol