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Message from discussion 'Ethical' SEO?
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SEO Dave  
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 More options 7 Nov 2004, 05:17
Newsgroups: alt.internet.search-engines
From: SEO Dave <seo-dav...@AMsearch-engine-optimization-services.co.uk>
Date: Sun, 07 Nov 2004 05:17:18 GMT
Local: Sun 7 Nov 2004 05:17
Subject: Re: 'Ethical' SEO?
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On Fri, 05 Nov 2004 20:52:17 GMT, "MM" <ngrea...@hotmail.com> wrote:
>All I was trying to say that there are multiple issues.  It was SEO Dave's
>contention that it is wrong to steal PR whether it is just a Google thing or
>not.  If theft of PR is unethical or a "crime" then replacement of that
>would solve that issue leaving the link pointing to the SEO site in place.
>There wouldn't be an issue if the non-SEO site is better off.

I wouldn't go as far as a crime, it's really about why SEO's are hired
in the first place.

Part of search engine optimisation is links, so any SEO who knows his
stuff will take links into account (I do). We know a link from a site
helps the site you are linking to and in terms of PR hurts the site
you are linking from (if it's a related site it may help more over all
than hurt, but that's a different post :-)).

So we are hired to perform search engine optimisation 'tasks' for a
client, for which we get paid. We are not paid to do search engine
optimisation 'tasks' on our own sites at the expense of the clients
site. When a SEO adds links without permission or without explaining
why it won't help the clients site, in fact will likely hurt the
clients site they are not acting in the best interests of the client.

If a SEO company expects a link back, run away quickly. We are
supposed to be SEO experts, we should be able to get our own links
without using our clients pages!

>The other issue is permission.  Whether it is SEO or website design or Joe
>Blow's Wholly Unrelated Topic Site, if there is no permission, then I think
>that's just wrong.

If there is permission to add a link and in the case of an SEO firm
who should understand how adding a link from a clients site to their
SEO site will not benefit the client site explains the cons of this
arrangement, then I don't see a problem.

But what SEO company is going to say I want to put a link to our
unrelated SEO site on every page, oh and BTW it's going to reduce the
over all PR of your site and so you will most likely not do as well in
the search engines compared to had we not added the links!

Any client who is given this information will say no thanks to the
links.

>I don't understand why there would be a problem at all, if those two issues
>are resolved and that's the same for SEO as it is for anything else.

David
--
http://www.search-engine-optimization-services.co.uk/

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